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ural farmland and a greenhouse beneath distant mountains in Karatsu, Saga

About Us

THE PRODUCER

YUIICHIMI

A family-run chilli producer in Karatsu, Saga, dedicated to growing YUIICHIMI chilli with care, from seed to harvest.

THE EXPORT PARTNER

YUI GLOBAL FLAVOR

A Japan-based export and distribution company and YUIICHIMI’s exclusive international partner, bringing its products to buyers overseas.

Miyazaki-san standing in the misty fields where the chilli is grown
Miyazaki-san standing in the misty fields where the chilli is grown

YUIICHIMI

A Century in One Seed

Miyazaki-san grew up tasting her grandmother's chilli and wondering why nothing else came close — brighter, deeper, unmistakably its own.

This rare heirloom chilli has stayed within one family for more than a century — grown and saved by hand, never commercialised, never cultivated anywhere else.

When her grandmother decided it was time to stop farming, Miyazaki-san chose not to let the seed end there.

For the first time, the chilli began to be shared beyond the family that had protected it. 

YUI GLOBAL FLAVOR now carries that work into international markets.

PHILOSOPHY

Let the ingredient lead.

YUIICHIMI chilli has its own aroma, sweetness and clean heat.

Our role is to preserve that character and bring it out with care.

YUIICHIMI chilli field – century-old heirloom seeds cultivated in Saga, Japan
yuiichimi_making_029.jpg
Miyazaki-san's grandmother, a multi-generational keeper of YUIICHIMI's century-old heirloom chilli tradition in Karatsu, Saga
Traditional farming equipment used to cultivate heirloom chilli peppers on the YUIICHIMI farm in Karatsu, Saga

YUI GLOBAL FLAVOR

A stylised globe with connecting lines, symbolising international distribution

OUR ROLE

YUI GLOBAL FLAVOR connects Japanese food producers with chefs, retailers and distributors overseas — keeping each producer’s identity visible at every step. We help buyers understand not only the flavour of each product, but also its origin and the care behind it, through clear communication, dependable export coordination and long-term partnership.

Aiko Nakano, Founder and CEO of YUI GLOBAL FLAVOR

Aiko Nakano

Founder & CEO

YUI GLOBAL FLAVOR Co., Ltd.

Aiko Nakano has spent years advising small and medium-sized Japanese businesses as a certified management consultant. Across Japan, there are makers of genuinely good things — work whose value cannot be measured by scale or efficiency alone.

Working with YUIICHIMI, she came to believe that if makers like these could reach a global market, Japan's distinctive food culture could endure and be passed on to the next generation.

YUI GLOBAL FLAVOR grew out of that belief.

01

Exclusive distribution

Exclusive international distribution rights for YUIICHIMI — one clear, accountable source.

02

Export & compliance

Labelling, food-safety documents and market-specific requirements.

03

Logistics

International shipping and customs coordination from Kobe.

04

Buyer support

English-language support, product information and order coordination.

HOW WE WORK

CONTINUE EXPLORING

Our Partners

Fine dining, retail, and country club dining across Japan.

Sustainability

Heritage farming, light footprint, SDG 12 alignment.

Contact

For chefs, buyers, and partners worldwide.

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